Tag Archives: Ossmedia Ltd

Redefine Your Virtual Presence with Joomla

If you are in process of creating a new website for your business organization, especially through a cost-efficient model then you should consider using Joomla. It is an excellent open source web content management system, which is suitable for setting up all kinds of online identities. It keeps your web management process mobile and search engine friendly. You do not need to drown yourself in the ocean of HTML & PHP codes for managing your website. You can simply make necessary changes in your site just by taking entry into your admin panel. There will not be any requirement of tweaking codes for the general management of contents in your website. You can find the stunning features of Joomla in further mentioned paragraphs.

Online Marketing Friendly

Well, this is the main factor that enhances the demand and popularity of this CMS tool. It amazingly makes a website search engine friendly to grab the maximum attention of targeted customers. It also keeps the web pages optimized as per the concurrent trends of search engines. It is required to understand that this CMS tool gives all the needful tools to increase the ranking of your website. You will have to show your dedication in using these tools to enhance the sharpness of your virtuak promotion campaigns. Some of the most exclusive features are social media integration and blog management. Apart from these two iconic features, you will be able to use multiple other features such URL rewriting, Title, Meta, and Keyword optimization tools.

Ready to Use

In case, you are not going to deal with the customers of your website since the first day of launch then you can gradually improvise your website. On the other hand, if you are going to deal with customers right from the moment of going live then you should take extra measures to ensure error free operation of your website. You can hire Joomla programmers for fixing little issues of your website before going live.

Easy to Use

Well, it is a truly user-friendly content management system. You just need to learn the way of using social media websites for making necessary changes in your website. It will be a simple and easy way of managing your website. You just need to use a login ID and password for entering into a backend panel. Here you will get almost all tools for modifying your web content. You can add new pages, categories, manage pictures, and add the search engine friendly elements in your site. Therefore, it will be a nice way of managing your website.

Cost-Effective Tools Availability

As you know that this is an open source web content management system, so you do not need to pay anything in return of using this tool. It will be a nice way of making a grand website. Moreover, you can also avail additional tools and templates for making your website ready to interact with your customers. So, this is one of the most striking features of this content management system. Notably, this feature grabs the attention of most of all website owners because they save themselves from paying a hefty amount as license fee.

So, you can now take Offshore Joomla Development services in order further cutting the cost of development of your website.

Bang-In Into the World Of Ecommerce With Magento Development

Once upon a time, the online world was seen with the skeptic, judging and disapproving eye of a non-believer. Online frauds were adrift in the industry and one would rather coldly abandon the desires of owning a product, than to shop for it online. Of course that point of time is now a rotten passe.

Open your eyes to the present era, where people like to sit in the comforts of their drawing room, accesses various shopping portals through the ease of their smart phones or tablets and order various products and services – even Pizza for that matter, online. These same online shopping sites are now turning the good old physical stores moot and have inspired the merchants to rather go online and sell their products profitably.

If you have made up your mind to finally say hello to the abundant world of ecommerce, your best ally is going to be Magento Development. The apple pie of ecommerce website development industry and sheltered by the connoisseur eBay, Magento entails in itself the quintessential archetype of the required ecommerce features. Besides, it is so easy to learn and grasp, that you seriously would not lose your sleep while trying to figure your way around some “new and treacherous” software. Also, we dare forget that it’s available for free (so, party!!!).

Furthermore, features like customer management, site maps, discount coupons, shipments and pricing, search engine optimization are intrinsic to the Magento platform. And in addition to that, the up-graded features allow you to own a mobile optimized website and empower your website with the much sought after feature of “responsive design” – the design that re-adjusts itself with regards to the device being used to access it (i.e. to the varying lengths and breadths of desktops, laptops, mobile phones, smart phones, tablets etc).

Hence, without having to compromise on the technical prowess, embark upon the journey to the online world and exploit the best of flourishing business opportunities online, with the help of Magento Development.

Solved: Common Queries about the New Drupal Store Locator

Finally! E-Commerce sites powered by Drupal will now have a store locator! Yes! Seeking aid from the Google’s store locator utility library, Commerce Guys recently developed an ‘easy to install and configure’ store locating module, a must-have for every Drupal programmer. The newfound store locator is currently operational on two websites namely, American Association of Birth Centers () and American Bank of Texas (). You can catch a live demo here. However, many users who have already tried this module have several questions ringing in their mind. This post answers some such commonly raised questions. Have a look.

I don’t have a store. Is the store locator still useful for me?

Don’t let the name ‘Google Store Locator’ confuse you. It is, in fact, a service which can locate anything and everything with a physical address. It was devised keeping the business fraternity in mind, but you can locate just about anything using this service, including the nearest restaurant or ATM.

I have thousands of stores! Now what?

We see this question coming from a huge business conglomeration. Well, the good news is that the scalable content management capabilities of Drupal allow you to list as many stores as you wish to, starting from 1 of course!

I get most of my business from out-of-towners. And most of them don’t know where they are!

Google Store Locator has a solution for this too, and it is called Location Awareness. If you activate the Location Awareness feature in your locator, every time your users try to locate you on a map, their browser will prompt them to fetch in their location details. Once they share their respective locations, the locator will remember it in the best possible manner and readjust your location on the map accordingly. This will facilitate the users in visually locating the store in their vicinity.

Location Awareness sounds good! But what about the costly logos I have in place? A generic map with no flavor is such a bore!

This is a no-fuss business. You can easily add custom marker items to your location. All you need to do is to find a suitable image and upload it.

What is it the Store Locator can’t do?

Well, it can’t let you add multiple marker icons. However, for those with a chain of stores, it renders the option of tagging stores with features. Thanks to the Feature Filter, your end user will then be able to sort your stores based on their features such as 24 Hrs Open, Near to X Place etc.

Are you still in doubts? Try out the Drupal store locator modules for yourself and experience an unique facet of Drupal development!

Are Social Networks Important for Your WordPress Site?

You might have developed a site on WordPress that offers mind blowing range of options but you are unaware or simply not deploying Social Networks on it, then you are losing it big time. It is a well known fact that social networking sites closely tag along search engines as primary referrers of traffic. WordPress being the most popular CMS with multifaceted platform offers hundreds of social media plug-ins that cater to almost every single requirement of the publisher.

Regardless of the kind nature of site that one has developed on WordPress, the critical intend is to market or promote one’s products and services to the virtual community. With the advent of technology, people are ferociously active on different social networking sites. Over the years social media has transmogrified from a networking platform to a fully fledged market place with millions of users. It being the most widely used, fully-featured content management system with a plug-in architecture that easy to extend and social networking friendly functioning. It will be foolish not to empower WordPress with social networks. Reason being, it was basically designed for community engagement as a lethal blogging tool. Easy content management functionality and greater accessibility to change the content from anywhere in the world, makes it best suited for social endeavors. WordPress plug-in library also features plug-ins for Twitter, Facebook, LinkedIn and many more that can be automatically integrated.

Certainly, it is the most feature rich, user-friendly publishing platform that allows regular content postings through social media networks to attract more Google search engine crawlers looking for new content and new pages and changes they can index. In addition, having a WordPress website integrated with social networking sites allows two way communications. Every time a person makes a comment on any of your posts, the inclusion of fresh text helps you to build better search positioning and the notifications ensure more audience attention. There are several plug-ins that can transform you website into a fully-fledged social network. In addition, these plug-ins help one control spam, optimize site’s search rankings and allow different users join the site through social networking options.

One should seriously consider personal social networks for WordPress website so that those in your network can join it. With exclusive WordPress developer integrations, one can embed your content on other strategic locations for maximum audience engagement, thus, elevating traffic with less and less direct marketing efforts.

To conclude, social networks are for WordPress, latter one known for openness, extensibility and wide open source community framework. Empowering it with social networking sites makes good sense to utilize its optimum potential to drive more traffic, user engagement and audience reach. It also helps businesses understand the psychic of the customers and their taste & preferences. One can also easily control a brand’s social media presence that otherwise proves to be a demanding and time-consuming activity for any business. Integrating WordPress sites with social networks is surely an indispensable competitive edge that no intelligent business would like to lose.

Why Choose Joomla for Your Small Business Website?

Establishing your own business is an uphill battle. You need to check numerous aspects before you venture into the marketplace, and if the marketplace as abuzz with ardent competition as the web arena, then being extra cautious always pays. Online business is a tough grind, especially with thousands of businesses having set their foot already. Rendering a competitive edge to your business requires you to be equipped with the choicest of arsenals, which in this case is an adept website or portal. A highly functional and engaging web presence is the lifeline of any online business. But how would you ensure that your web portal is at par than the rest?

As you get a business site developed, firstly there are few things that you must be mindful about, such as time, cost, quality, control and flexibility. Secondly, you need to winnow a CMS that effectively takes care of all the above mentioned factors and renders an impressive online presence. Joomla is often considered as the most favored platform that encompasses all the mentioned requisitions of business owners. Let’s take a look at the various factors that have escalated Joomla to the position that it presently enjoys amongst its users.

1. Time: As compared to the other CMS available over the web, Joomla renders the shortest development span. It comes incorporated with a lump-sum variety of ready-to-use plugins and design templates that cut down on the development time. This means you need not run from one designer to the other in order to finalize design or get new features developed.

2. Cost: Joomla is an open source system, which means it is free to download and use, and most of the customization cost is either negligible or nil. All you need to do in order to set up your very own Joomla portal is to download the CMS, install it, choose the theme that suffices your taste and requisition, install necessary plugins and you are good to go. If required, you can hire any firm that renders Joomla development services, as part of its service portfolio.

3. Security: Joomla is well-renowned for it’s features like stability and security. Across globe, thousands of individuals are working on the debugging process of the Joomla core. Meanwhile, all you need to do is to set security alerts to ensure that your site is safeguarded. You also need to be careful about security permissions granted to third party applications especially when they have direct access to your database.

4. Control: This CMS lends the controls in your hands. Being managed at both the front-end and the back-end, Joomla can be easily operated even if you don’t have much of a technical background. You can customize the design, content, structure and functionality of your site, without being a pro yourself. And in case you get stuck somewhere, numerous tutorials are available over the web to make the sail smoother for you.

 

5. Flexibility: Joomla framework is highly flexible. You can integrate any feature and functionality to your portal with ease. Creating, editing, updating and managing content is also no big deal, thanks to the user-friendly admin panel of the CMS. You get all the instructions listed in panel and you can easily navigate from one page to another without much hassle.

There are numerous benefits of deploying Joomla CMS in your small business website. You don’t only get a highly functional portal but you also save on the development and operational cost. Isn’t this dual benefit worth it? Try Joomla development services today and give your online presence a competitive edge.

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Drupal: The complete CMS solution

In case, you are looking for an innovative open source web content management system, especially at a cost-effective price then Drupal will be the perfect solution for you. With its cutting-edge features, this CMS tool is increasing its demand in virtual web development arena. Business organizations are pouring their love & dependence on this web technology. This web technology has all required technical virtues to help a site in achieving great heights at leading search engines like Google, Yahoo, and Bing. While using this CMS tool, a user can manage his or her site comfortably despite unawareness with PHP or any other programming language. A user only needs to know how to manage his or her Facebook page for managing a Drupal site. It is really simple and time saving content management system, which is available as a freebie on the official site of this open source project. Therefore, you can opt for Drupal development services for creating your site with this CMS tool.

Apart from the usual benefits that every CMS tool delivers, it gives innovative search engine friendly features to website managers and online marketers to earn great ranks at leading search engines like Yahoo, Google, and Bing. These technologies are smart in nature and help business organizations in becoming an impressive online brand in a short passage of time. Moreover, the website owners can make all kinds of websites by using this CMS tool right from social networking site, e-commerce site, forum site, and personal branding websites. Additionally, it is also apt for customization of internal and external features of a website.

The cost-effective nature of this CMS tool helps the business owners in strengthening this brand with a perfect flow of money. For example, you can hire a dedicated online marketer for sustaining your online marketing campaigns like Facebook ad campaign and twitter popularity campaign. You can allow your online marketers to sustain paid Facebook and Twitter campaigns because such campaigns brings online visitors in a large volume.

This CMS tools is also a preferred choice of most of all web developers of the world. Technically, a website developer gets all required technical features as inbuilt aspects of this open source tool. On the other hand, a web developer can also choose special modules from 18,600 different modules, available at Drupal directory. Therefore, this CMS tool gives all opportunities to a website owner for earning a name and fame in virtual arena.

While using Drupal as content management system, website owners can think about creation of custom modules for the development of their websites. However, the testing of custom modules should be the job of an experienced Drupal development company. Such company will test each & every possibility of error in custom modules and return a glitch free module. Additionally, the website owner can also ask for thorough testing of his or her website in accordance with proved web application testing parameters. It will ensure the glitch free operation of a Drupal based website. 

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eBay CEO Notes E-commerce Revolution: Are you Ready for the Change

In a recent lecture held at University of ILLINOIS, the CEO of eBay John Donahoe, shared his professional insights about ongoing happenings in e-commerce industry. Given the fact that eBay is the largest online shopping site after Amazon in the world. Therefore, the insights from the group‘s CEO becomes important for entire e-commerce world. There are certain challenges and opportunities in e-commerce arena. Mr. DonaHoe spoken about key areas that will bring a revolutionary change in E-commerce industry; this change will bring new players in light and knock down the unresponsive and less customer-drive e-commerce stores. All the points that Mr. DonaHoe has broached are mentioned below:

 Dual Screen Will Rule

 There are speculations that online customers will increase the use of dual screens. For example, the customers will prefer online    shopping right at the moment of watching TV. Therefore, the stores will have to create apps that can help customers in availing the merchandising wore by their favorite stars in TV shows.

Pre-Order Will Become a Trend

It is certain that pre-order, which is now an ignored option will emerge as a leading trend in e-commerce industry. The customer will prefer to pre-order the products of his and her needs. It will help the customer in availing products at first priority.

Product Search Boxes Will Face Abandon

There are no illusions that the product search boxes in e-commerce stores will face abandon in coming years or not. Customers will not have plenty of time to type their needs via their SmartPhone or laptop. Therefore, the voice recognition system will evolve and customers will be able to find their needful products and clinch their deals just by speaking the about the products.

These revolutionary changes are going to come in another few years. Therefore, you should be aware with your e-commerce store’s technical stature and try to make yourself capable in updating your e-commerce store with these advancements. You can take help of magento developer for developing an e-commerce site with future withstanding.

Three Enterprise Features Every Magneto User Lures For

If you are using Magento as open source web content management system then you should not look at the cutting-edge features of its enterprise edition. It will tend you to customize your existing store and make you greedy for having such features in your website. Magento is known for bringing innovative e-commerce content management features in online shopping arena. In case, you do not want to increase your business growth or leverage your site with ultra modern tools then you should avoid reading further. On the other hand, if you are interested in knowing the stunning features of Magento enterprise and add them in your site then this post will be useful to you. As an option, you can take help of magento development company for understanding more about the exclusive features of this open source web content management system.

Magento Development

Magento Development

Virtual Marketing Friendly Features:

It has all innovative features to boost an online sho pping store in touching newer heights in e-commerce arena. Some of top virtual marketing features are mentioned below:

SEO Friendly Architecture: The web architecture of paid version is search engine friendly that keeps your web pages search engine friendly. Your targeted customers can easily find their needful stuffs in your website. You can create search engine friendly URL’s. Moreover, you can also customize Meta keywords, titles, and descriptions of each product & category. Moreover, your site will also have an auto-generated site map as well as Google site map.

Product Suggestion Tool:

Your product suggestion tool makes shopping better and hassle-free for your targeted customers. This tool will help your online customers in making their shopping experience conferrable.

Customer Segmentation

This tool allows e-commerce storeowners to segregate e-commerce stores as per the demographics. It will help you in make classes in your store. You can give your customers to visit some particular pages for sufficing their individual needs. You can divide your store as per the age, gander, location, ethnicity, and nationality. It will help your customers in availing customized shopping experience.

All these features are available with enterprise edition of Magento but you can still get these features by creating custom tools for your website. Your custom extensions will add these features in your e-commerce store. For this purpose, you will have to hire magento programmer to create custom extensions for your website. Additionally, you should also ask your coder to test your custom extensions to ensure the removal all bugs and errors.

Enigma Is Over! WordPress Is Apt to Boost Your Virtual Image

Give heed to this! It is important; WordPress is an extra ordinary open source web content management system. It is being applied in some about 17 % of top one million websites of the world (as per the Alexa rankings). This phenomenal worldwide acceptance speaks about the resourcefulness of this web content management system. It is a cost-effective tool for incorporating ultramodern technologies in a website.

Some of the other factors are mentioned below:

Mould Your CMS

It is a highly flexible web content management system. You can make drastic changes in your content management system. You just need to approach an experienced team of coders to create custom Plugins and extensions for your website. You can get all kinds of features in your websites. You just need to convey your idea to your coder in detail. It will make your website ready for your special business purposes.

Earn Your Ranks

Stop relying on insincere web masters! Nobody can provide you good rankings except you. It is must for your online business site. Golden search engine rankings can only be earned by devoting time and taking interest in your targeted audience. You need to write interesting as well as keyword rich contents on your site. It will tend your site visitors to stay more time on your website and visit frequently. Such frequent visits increases the overall number of visitors on your website.

Blog out Your Organizational Innovation

It is essential for your business to blog about the innovative activities of your business. Online surfer loves to read about innovative activities and organizations and follows them to seek a bit of innovation. Therefore, it is a good idea to blog about innovative experiments of your business organization.

Talk To Your Social Media Fans Frequently

WordPress provides you a feature of integration. By using this feature, you can connect your website with top-notch social media websites. This integration will allow you to communication with your social networking fans. It will increase your overall ranking.

After reading these stunning key factors of WordPress, you can understand the benefits of taking custom wordpress development. It will increase the value of your online reputation management efforts. Further, you should maintain the flow of your social media activities to balance your campaigns and save from being spam. This approach will turnout as the improvement in your online reputation.

How to … Magento! Your Questions Our Answers

The open source community has given a chance to businesses across the world to update their presentations and augment their sales revenues fervently. Business organizations can flourish their virtual images to extend their customer base across their national boundaries. In recent scenario, companies are in race of setting up their online retail stores to sell their products direct to their clients. The online stores are helping businesses in a great manner.

Such stores are connecting businesses with their targeted customers and making the vendors aware with real customer circles. It is highly needful for all kinds of vendors, who directly deal with customers. If you are also looking for an innovative open source online shopping store management tool, then Magento will be the right one for you. It is the most suitable open source web content management system for e-commerce stores.

How It Can Help You?

It is an intelligent question to ask. There is no point in following a particular trend. You are running your business and understand your targeted customers better than a coder. Therefore, you should match your needs with its tools for taking your decision of incorporating this tool in your website. In addition, you should keep something in your mind that it is a flexible content management system. You can add custom extensions in your CMS tool to enable a unique feature in your website. You can run multiple blogs and stores using your single CMS application. Therefore, it is highly resourceful tool to augment your business turnovers.

How You Can Get This?

You do not need to pay anything to get this open source tool for making your e-commerce store. You just need to hire a Magento developer or a team of coders to configure this tool professionally in your website. You can take help of internet in this process of hiring skilled Magento developers. Expert professionals will deploy their efforts in making your online shopping site on Magento.

How It Will Be Suitable For You?

It is needful to know for every business organization, which uses Magento as web content management system. You can make your imaginations true by using this CMS tool. You just need to ask your coders to create custom tools for your website. However, you should take an active part in the Magento customization. In this process, you should create the synopsis or a small written brief of needful features to help your coders in making custom extensions. Your self-written synopsis will help the coders to create the unique application for your online shopping site.

How to Promote Your Site

You must know the process of generating online traffic at your website. It is the only thing, which decides the future of an online shopping portal. Magento is an extremely search engine friendly online shopping portal. You are only required to keep your site filled with meaningful and original contents. You can make your web content search engine friendly to get good ranks at leading search engines like Google and Bing. Further, you would be able to thread your site with leading social media sites such as Facebook, Twitter, and LinkedIn. It will make your approach better towards your customer base.

The above written content speaks about the practical process of setting up an e-commerce store using this CMS tool. You just need to take help of an expert team of coders to create custom applications for e-commerce store. Post development and customization, you only need to keep your online store updated with latest products. You can make a good use of social networking sites for understanding and sufficing your customer needs.