Tag Archives: Magento Development

Know These Amazing Benefits of Magento Ecommerce Development

E-commerce is booming and Magento Ecommerce Development is becoming highly popular nowadays. Magento is an open source platform which is used specially for E-commerce store development. It is highly flexible platform. Right now 2,50,000 companies including many big brands like Nike, Coca-Cola, Samsung, Burger King etc use Magento to propel their online business. There is no doubt that Magento is the most powerful platform for e-commerce website development today. If you want to setup your e-commerce business then you have to strategize and manage so many things. Hence setting up an e-commerce store for your online business required proper planning, innovative thinking and hard work. Magento offers that flexibility, scalability, robustness, reliability and SEO friendliness which are required to build a successful E-commerce store. Hence today when business owners look for best platform for their e-commerce website development then they find Magento as the best choice as it fulfills all of their custom needs and requirements.

Now we will discuss why Magento is the first choice for any business or development company which want to go for E-commerce website development.

Amazing Benefits of-Magento

Magento is an Open Source Platform

More e-retailers want to hire Magento developer as Magento is an open source and free. Magento currently comes in 3 versions namely Magento Commuity/Magento Open Source, Magento Enterprise/Magento Commerce and Magento Cloud Editions. The Magento Open Source Edition is available free of cost while others are premium versions. Hence if you use the open source version of Magento then you just need to pay for the development of your Magento e-commerce website and for the hosting charges and that’s it. You can also install so many Magento extensions if you want to add more features and functionalities into your e-commerce site. These extensions are easily available on Magento Connect marketplace.

Magento is Specially Build for E-Commerce

One of the Good thing about Magento is that it is specially built to manage operations on an E-commerce website. It has so many e-commerce related features like Inventory management, supply chain management, dashboards, shipping management, product bundling, secure payment, easy checkout process etc. As larger number of commercial transactions take place on E-commerce platform hence so many advanced features are also incorporated in the Magento platform. Magento has all of those handy features which are required in a successful E-commerce platform.

Magento is SEO Friendly

Nowadays Search Engine Optimization (SEO) is considered an important marketing functionality in order to attain greater visibility on the major search engines on internet. Magento has many inbuilt SEO friendly functionalities and features which include optimized URLs, meta tags, meta descriptions, layered navigation, sitemaps, URL rewrites and many other SEO tools which can help you in optimizing your website for the search engines. There are many Magento extensions which you can also install to enhance this SEO Friendliness feature of your Magento site.

Magento is Highly Scalable

Magento is equally beneficial for a small e-commerce company serving only a city or a state or a large MNC serving many countries. Magento has a feature that it can grow along with the business, despite the type of e-commerce features or enhancements you would like. That means Magento can accommodate all of that and still remaining highly scalable. That is the reason why so many fortune 500 companies use Magento for powering their e-commerce website.

Magento Supports Secure Unified Payment Options

As Magento has been built especially for E-commerce hence it provides multiple options to integrate multiple payment strategies so as to facilitate customers with easy payment and checkout process. Magento has integration choices with payment gateways like PayPal, E-bay, QuickBooks etc and gives freedom to developers to integrate any payment gateway as per the choice of the e-commerce website owner or requirement of the project. Magento also makes sure that these all transactions remain highly secure and protected.

Conclusion
As we have just discussed, Magento is a feature rich, advanced and easy to use E-commerce platform which is the first choice of not only developers but also the merchants and online retailers. Developers prefer Magento due to its features like flexibility, customizability, scalability, easy of use, SEO friendliness, Security and high performance. Businesses prefer Magento as it is open source, easily to customize, easy to manage from dashboard, easy to develop e-commerce site as developers are easily available and secure. Features of Magento can also be easily extended using the widely available extensions.

How to Improve Sales on Your Magento Store?

Magento is the most popular platform to create E-commerce websites. If you want to run a successful online store then it requires better understanding of the factors which affect customer behaviors and what your existing customers expect from you and some good digital marketing skills in order to to sell your products efficiently and effectively.

Magento Ecommerce Development

You can hire Magneto developer if you want a professional Magento E-commerce store for your business. No doubt Magento is an exceptional content management system (CMS) for E-commerce solutions but still it requires your efforts to improve the overall sales of your online store. There are many in-built features to help you create a highly interactive Magento E-commerce store. But you also need to apply some of the best practices for higher conversions and increase in sales.

Now we will discuss about some of the most important tips to boost your Magento E-commerce store which can take your business to next level.

  • Enhance the Performance and Speed of your Magento Store

The performance and speed of your website is a crucial factor which decides about the accessibility, usability and the visibility of your e-commerce store. Google gives higher ranking to those websites which load within 2-3 seconds instead of those websites which take longer to load. If your website loads slow then it will leave a negative impact not only on your search engine ranking but it will also create a bad shopping experience for your site visitor. Research says 50% of website visitors leave the website which doesn’t load in 2-3 seconds. Hence make sure that all pages of your Magento web store load quickly. To do this, you can optimize the file sizes of your product images, optimize the code and the database and compress your JavaScript and CSS files. You can also use extensions for Magento site to speed up your Magento web store.

  • Promote your Products on the Homepage

While using the end-to-end Magento Development Services of a Magento development company you can share this requirement with them that you need to promote popular and new products on the homepage of your E-commere store as this will attract more visitors. It is a great way to promote your products to your customers. This will also help your visitors to know why your e-store is better than other competitors.

  • Make Your Magento Store Mobile-Friendly

There are many benefits of building a mobile friendly e-commerce store. If your Magento site is mobile friendly than Google will give it higher rankings in search results and will allows you to attract more mobile customers towards your e-store. With more mobile customers, higher will be the conversion rates and will boost your sales tremendously. Hence create a responsive Magento E-commerce store so that it can run without any problem on all types and sizes of mobile devices.

  • Simply the Checkout Process

So many of the customers abandon the shopping carts during the checkout process as they find the checkout process too complex and time consuming. This will highly affect the use experience and the overall sales of an Magento e-commerce store. You can prevent this situation by creating a simple and quick checkout process on your e-store.

  • Conclusion

Magento is the best e-commerce development platform which helps in building beautiful and interactive e-commerce stores. If you will follow the above mentioned tips then you can see higher conversion rates and increase in your sales. Just make your Magento store more interactive and user friendly and increase its loading speed. With these tips, you can optimize your Magento store to generate more sales and revenues for your online business.