As it’s always said, “There’s always a room for improvement”, it holds true for WordPress also. Once, a client has chosen WordPress CMS based upon the advantages of WordPress, it’s time for the enhancement and improvement in the website once it’s launched. This enhancement in the WordPress website is based on the fact that WordPress has so much to offer in the form of plugins.
What are WordPress plugins by the way?
A WordPress plugin is a small piece of software which is installed on the WordPress website to give an additional feature and functionality of the website. This addon can be anything starting from adding a new feature to the website or widgets or even social media integration!
An expert company which offers WordPress website development services understands well the vital role that plugins play in the success of any website.
In this write up, we are going to talk about the most important WordPress plugins which will definitely up your website.
1.Social Media Integration Plugins:
While it’s always said “sharing is caring” but how would your website visitors show the care they have for your website without the right kind of plugins at hand?
So, you post content for a lot of people to read and if this is happening to your website that you get no or less readers, you simply need these social media integration plugins which will help your and your visitors to share your content more and on the cross-platforms. The best ones on the list are JetPack, SharePress, and WP to Twitter.
Don’t be left behind in the race. Use modern widgets for some ultimate social media platforms like Instagram. Plugins like Instagram Importer as well as Pinterest Widgets can easily pull the content from your social media handles.
2. Plugins for Marketing via Newsletters:
There is always one thing, if ignored, it can lead to losses. And that thing is definitely marketing. From among the array of options available for marketing of the website, we are here to talk about the most effective WordPress website marketing plugins. You simply can’t give a miss to the most popular in the list- MailChimp and Constant Contact.
Newsletter Manager is also an amazing plugin which will let you manage your newsletter campaigns in snap of the finger! Newsletters help, but if this type of marketing is done overwhelmingly, you can’t escape the wrath of the website subscribers.
3. A/B Testing Plugins: Before you proceed!
When we ask the marketing experts about the most important strategies of marketing a website, one thing they stress on the maximum is the A/B testing of the various emails of the different campaigns and keeping an eye on what works and what doesn’t work. This is essential to plan the marketing of the website and the newsletters to be sent out to the subscribers of the website. Simple Page Tester is a powerful A/B testing plugin.
By following the list of the above plugins, one can easily improve the performance level of the WordPress websites.