Apr 3, 2018 Comments Off
Mar 26, 2018 Comments Off
As it’s always said, “There’s always a room for improvement”, it holds true for WordPress also. Once, a client has chosen WordPress CMS based upon the advantages of WordPress, it’s time for the enhancement and improvement in the website once it’s launched. This enhancement in the WordPress website is based on the fact that WordPress has so much to offer in the form of plugins.
What are WordPress plugins by the way?
A WordPress plugin is a small piece of software which is installed on the WordPress website to give an additional feature and functionality of the website. This addon can be anything starting from adding a new feature to the website or widgets or even social media integration!
An expert company which offers WordPress website development services understands well the vital role that plugins play in the success of any website.
In this write up, we are going to talk about the most important WordPress plugins which will definitely up your website.
1.Social Media Integration Plugins:
While it’s always said “sharing is caring” but how would your website visitors show the care they have for your website without the right kind of plugins at hand?
So, you post content for a lot of people to read and if this is happening to your website that you get no or less readers, you simply need these social media integration plugins which will help your and your visitors to share your content more and on the cross-platforms. The best ones on the list are JetPack, SharePress, and WP to Twitter.
Don’t be left behind in the race. Use modern widgets for some ultimate social media platforms like Instagram. Plugins like Instagram Importer as well as Pinterest Widgets can easily pull the content from your social media handles.
2. Plugins for Marketing via Newsletters:
There is always one thing, if ignored, it can lead to losses. And that thing is definitely marketing. From among the array of options available for marketing of the website, we are here to talk about the most effective WordPress website marketing plugins. You simply can’t give a miss to the most popular in the list- MailChimp and Constant Contact.
Newsletter Manager is also an amazing plugin which will let you manage your newsletter campaigns in snap of the finger! Newsletters help, but if this type of marketing is done overwhelmingly, you can’t escape the wrath of the website subscribers.
3. A/B Testing Plugins: Before you proceed!
When we ask the marketing experts about the most important strategies of marketing a website, one thing they stress on the maximum is the A/B testing of the various emails of the different campaigns and keeping an eye on what works and what doesn’t work. This is essential to plan the marketing of the website and the newsletters to be sent out to the subscribers of the website. Simple Page Tester is a powerful A/B testing plugin.
By following the list of the above plugins, one can easily improve the performance level of the WordPress websites.
Mar 13, 2018 Comments Off
Every entrepreneur, IT professional and a tech-savvy person knows well the importance of digital footprints if one wants to catch the attention of the audience worldwide.
Why is a professional-looking website necessary for every business?
Such is the enthusiasm and appeal of getting online presence that every other WordPress development company is cashing on huge profits. This is a win-win situation for both the companies and clients as well.
● We can associate the website reach with the establishment of the branding and identity of a company which is closely linked with Social Media marketing also.
● SEO and SMM plays a key role in making your website searchable and reachable by the people sitting across the globe.
● Not to mention, a WordPress website is complete with SEO-rich features and Google Mobile First Index algorithm.
Let’s discuss in detail the pointers you need to consider before you hire a WordPress developer for your project.
1. Technical know-how of programming languages:
Though, it is not important on the part of the WordPress developer to possess vast knowledge about the programming languages when it comes to hire a WordPress development company for your project.
But, to customize the WordPress website for the clients according to their requirements, knowledge of HTML, CSS, MySQL and PHP will be required.
2. Cost of the services rendered should be genuine:
Because of the increasing demand of the WordPress developers, companies are mushrooming all around the world, making it more tricky than ever to choose the best one who can develop scalable and ultimate solutions for your business.
There is not 100% certainty about the services offered by any company, still you should take a look at the price tags of the services being offered in comparison to other shortlisted companies.
3. Capability to solve WordPress errors:
Another important factor that a client should take note before hiring a WordPress developer is the capability of problem-solving skills. He should be capable of solving WordPress errors which you can face from time-to-time for server and database errors like syntax error handling.
White screen of death and other errors like missing images etc. You must check, whether a WordPress developer has this ability of problem-solving or not!
4. Adherence to the deadlines:
Some things should be kept absolutely clear with the developers or a WordPress development company. One thing is the adherence to the stipulated deadlines.
It may be a case sometimes that the company can delay the delivery of the project which may not be a good thing for the client. Make sure that you don’t have to regret the decision later on!
5. Client Recommendations:
Sometimes, it’s not fair enough to rely on the facts and figures shown to you. The facts could have been concocted and simply untrue! You definitely don’t want to dig a pit for yourself by investing into a project that may not come out as per your expectations. Do you?
As we know it very well that a mouth of word is everything. Ask the clients directly about the experience they have been through.
6. Experience other than WordPress:
It is true that a developer is thought to have knowledge about the CMS only. But, the truth is that in the workflow, a developer will need to have knowledge about other things also- such as Fireworks and Photoshop, SEO, website hosting expertise, WordPress themes, plugins, etc.
7. Backup and Maintenance:
Amazing and expert WordPress developers will always know about the website maintenance and backup security concerns and how to handle them on time and within budget.
Fortunately, WordPress is for every other person on earth who wants to launch a business website. If you hire a WordPress developer with adequate experience, a business can earn huge profits from their website.
Feb 12, 2018 Comments Off
Hiring a website development company or web developer is a complicated process as there are so many factors involve which need to be taken into consideration beforehand. Other industries have some global certifications but for web developers there are no global certifications and no license required to practice web development. Also the choice between onshore, offshore and freelancers make it even more confusing.
In this article we will discuss about the factors which you should consider while hiring a web development Company to build a website for your business. This will minimize your risks and you can better plan for your project and thus you will be able to hire those web developers which offer high quality services. Let’s discuss these factors now.
The company should have enough experience
Although the type of technology the web developers are employing matters a lot but the developer or the company must have enough experience and should have shown their capabilities in developing similar websites in past which are alive now also. Sometimes it happens that the web development company can’t deliver something which they say or promise hence if they have prior experience in developing similar site then atleast you can be safe from this risk. There are so many issues the developers have to deal with hence if they don’t have proper experience then they cannot guess which kind of issues they are going to face during the development process an how they will handle them. If they have experience then they can resolve any issue quickly and effectively. Hence check their live projects which they have developed and are currently running. Also check the feedbacks they have got and the references to be sure.
They should be Expert in Latest Technologies
Company Responsiveness and Communication Channels
Responsiveness is an important factor throughout the process of web development and even after that. You should check how quick is the response from the company when you inquire initially. Also check what kinds of communication channels the company have like email, chat, skype, phone call etc. If the company is not responsive before winning the project then they will also be not responsive even after they would have hired for the web development process and can become a real headache for you and your business.
Listening, Interpretation and Giving good Suggestions
The web partner should be eager to listen to you, should be able to interpret and should also give appropriate suggestions to improve the website. They should be able to dig deep in order to understand fully your requirements. A good web development company spends lots of time in researching what you want to provide final output which is in sync with your business goals so that you get the full functionality and the website works according to your needs.
Check whether the company follows a proper Process and model while development
You should also check with the company which kind of process and development models the company is following in the development process. The company should also have a proper team having project manager, designers. Developers, testors which can implement the entire process. Many companies employ Agile methodologies for development process. You can check which process the company has implemented at their premises.
Maintenance and After Sale Service
This is one of the most important factor while choosing a right web development company. If the company provides proper maintenance and after sales service to its clients then only the clients will be happy and satisfied. Hence you can check by talking to their previous clients whether they are satisfied or not. You should also ask frankly and directly to the company about what kind of maintenance and technical support services they provide as you may need to update your website many times in future or you may need to resolve some technical issues in future. Therefore these services are very important for you to get.
We have just discussed some of the factors which you should consider while selecting the web development company. The company should have adequate experience, expertise in web development, they should have a proper team and process implemented to deliver quality solutions plus they should have proper communication channels to be easy accessible to the client. Also they should be providing proper maintenance service after the development process is over. If you will keep these factors in mind, you will get delivery of high quality website and your business will thrive.
Feb 7, 2018 Comments Off
Jan 23, 2018 Comments Off
With the huge popularity of internet and the mobile devices, more and more businesses now want an online presence with their e-commerce website to beat the competitors and gain more customers. Online E-commerce business requires a smart content management system (CMS) platform. Magento is the most popular, open source PHP and MySQL platform which has the enterprise class features and the flexibility you need to build an E-commerce solution which is customized to your unique needs. As per recent report, Magento has a marketshare of about 25% in the E-commerce CMS market. Magento is without doubt one of the most powerful open source E-commerce software platform and is used by so many leading brands in the world.
So many of the Magento Ecommerce development companies prefer working with Magento as it is a feature rich platform which is very user friendly, intuitive with unparalleled flexibility to manage the content, looks and feel and full functionality. Magento also offers thousands of themes and extensions which are available for free download. Now we will discuss about the key reasons to choose Magento as the CMS for your e-commerce website.
Created Specially for E-Commerce
Compared to other CMS which were created for other tasks, Magento was specially developed for E-Commerce therefore Magento has all the features and specifications required to create an amazing online store. That’s why Magento is preferred over WordPress, WooCommerce and Drupal for building E-commerce websites.
The process of Magento Website Development should be done in such an efficient way that the Magento e-commerce store is fast to load. The speed and performance of a website or e-commerce store is very important factor which decides about the success or failure of the online store. As per a research report, if the loading time of a site is more than 2-3 seconds then 50% of the customers leave the site. Magento offers high performance online store. Magento has high-end caching techniques such as Varnish and other DB optimization techniques which ensures error free and timely results and operations.
Magento is SEO Friendly
Magento has inbuilt features and tools for SEO and online marketing. These features help you to promote your E-commerce store so that it can get higher ranking on various search engines results. Its SEO features include Metadata for products and categories, Site maps for Google and Full control over URLs.
Magento is Cost Effective
Magento comes with two editions i.e. Magento Community Edition and Magento Enterprise Edition. Magento Community edition is free to use hence you can easily build your e-commerce website at very low cost. You will get so many features with Magento Community Edition and also you will get a library of extensions which can enhance the features of your Magento e-store for free. Hence developing Magento e-commerce website is cost effective.
Robust and User Friendly
Magento is dynamic and fast and it makes it easier for customers to search and buy products through the e-store. It is very user friendly and its advanced features make sure the customers get enjoyable online shopping experience. Magento E-commerce website can also be integrated with your existing online shopping software or APIs. Magento offers great experience to not only the customers but also the Magento developers.
Magento is a full featured e-commerce platform and provides secure payment processing. Magento secure Payment Bridge enables merchants to easily attain PCI compliance and offers stronger data encryption. Customers can choose from various payment processing options or can use the popular payment gateways like PayPal, Google Checkout, Amazon Payments, Simple Pay etc.
As we have just discussed Magento offers so many features which makes it best platform to build online stores or e-commerce websites. The success of your online store also depends on your choice of Magento development company. Hence you should choose an experienced company which has expert Magento developers to build your e-commerce site. Magento is cost effective, user friendly, customizable, scalable and reliable hence your Magento e-commerce site will surely attract more customers and boost your online business.
Nov 28, 2017 0
Magento is the most popular platform to create E-commerce websites. If you want to run a successful online store then it requires better understanding of the factors which affect customer behaviors and what your existing customers expect from you and some good digital marketing skills in order to to sell your products efficiently and effectively.
You can hire Magneto developer if you want a professional Magento E-commerce store for your business. No doubt Magento is an exceptional content management system (CMS) for E-commerce solutions but still it requires your efforts to improve the overall sales of your online store. There are many in-built features to help you create a highly interactive Magento E-commerce store. But you also need to apply some of the best practices for higher conversions and increase in sales.
Now we will discuss about some of the most important tips to boost your Magento E-commerce store which can take your business to next level.
While using the end-to-end Magento Development Services of a Magento development company you can share this requirement with them that you need to promote popular and new products on the homepage of your E-commere store as this will attract more visitors. It is a great way to promote your products to your customers. This will also help your visitors to know why your e-store is better than other competitors.
There are many benefits of building a mobile friendly e-commerce store. If your Magento site is mobile friendly than Google will give it higher rankings in search results and will allows you to attract more mobile customers towards your e-store. With more mobile customers, higher will be the conversion rates and will boost your sales tremendously. Hence create a responsive Magento E-commerce store so that it can run without any problem on all types and sizes of mobile devices.
So many of the customers abandon the shopping carts during the checkout process as they find the checkout process too complex and time consuming. This will highly affect the use experience and the overall sales of an Magento e-commerce store. You can prevent this situation by creating a simple and quick checkout process on your e-store.
Magento is the best e-commerce development platform which helps in building beautiful and interactive e-commerce stores. If you will follow the above mentioned tips then you can see higher conversion rates and increase in your sales. Just make your Magento store more interactive and user friendly and increase its loading speed. With these tips, you can optimize your Magento store to generate more sales and revenues for your online business.
Nov 7, 2017 0
Finish Coding in Time by Experimenting Workflow
The workflow is required to take the development to a new level and it depends on the developers how they handle the project’s workflow. At first the developers should focus on how they can finish the coding in time by experimenting. For this they can try new tools, automate the process and use requirement customization. In this way the workflow can be optimized.
Understand and learn the core of the WordPress technology
There are many WordPress Website Development Company which boasts of having capability to develop complex websites. If you want to handle the WordPress project and resolve its complexities then you should learn the deep core concepts of WordPress. If you learn this then you can easily start any project no matter how complex it is. You can learn these things from online tutorials.
Learn about the Plugins and Themes of the WordPress
Developers should learn about the the themes and plugins because without learning these developers cannot create a feature rich website. Also they should analyze the difference in quality of premium and free plugins and themes before integrating them in the website. In this way they can know about some of the free versions which are not functioning properly and not safe to use.
Debugging is important
Just learning WordPress development is not enough and you should also learn about the debugging which is an integral part of the programming. The developers should be smart enough to locate and rectify the coding errors so that the WordPress website can run flawlessly. If the program is large and has thousands of lines of code then the developers should be able to review the code and should be able to find the error by using automated unit tests.
Follow the Coding and development Guidelines
Each platform and technology has their own standards and guidelines which should be followed by the developers. If they will not follow these standards and guidelines then it can lead to program malfunction. Hence the developers should check the code handbook of the WordPress to know about the coding standards so that the code can be kept clean and updated.
WordPress CMS has so many features and different people can consider different features. WordPress is currently used by almost 27% of the total websites of internet. Also WordPress is constantly been refined and upgraded with new technologies which is making WordPress into a fast and efficient one which best fit for businesses. Ultimately it is the responsibility of the WordPress developers to build a brilliant WordPress website which requires them to have a deep knowledge of development process. Hence you can hire the experienced WordPress developers if you want an amazing WordPress site.
Oct 5, 2017 0
Earlier the websites were designed using static HTML code. Almost same kind of HTML code was used to load many different types of web pages. This process was time consuming and it also reduced the speed of the websites and made the user to wait for long time to get the page loaded.
As the development field became more advanced, the developers can now convert the HTML to WordPress to create WordPress dynamic websites. It is widely used conversion as it offers lots of benefits to the user. Earlier WordPress was thought of only for blogging websites but WordPress can be used to create all kinds of websites.
WordPress based websites have many features which make it so popular. WordPress has user-friendly interface and fast response time. Now we will discuss the top reasons why you should convert your HTML website into a WordPress site.
1. WordPress website is Customizable
If you have created and developed a website in HTML using earlier used static HTML website design service then you cannot make changes to it easily as changes will compromise the whole structure. While the websites which are developed in WordPress are highly customizable. The users can modify the web pages as per the requirements and according to the design they like. Therefore, WordPress is highly preferred to design business websites which can be modified whenever there is a requirement.
2. Thousands of Free Plugins for WordPress
WordPress is an open source platform and so many developers have created thousands of plugins most of which are freely available. Moreover these plugins itself can be customized as per the requirements. These plugins can be used to add many advanced functionalities into the WordPress website. Therefore After converting your HTML site into WordPress site, your website can have so many features and functionalities to offer to its visitors using these plugins.
3. WordPress is SEO Friendly
WordPress developers incorporate so many features into WordPress website development which makes it SEO-friendly. WordPress development is done according to search engines where the WordPress websites can be easily accessed through it. The WordPress development is done in such a way that it allows the search engine to scan through the categories, pages and posts to get all the information from the website. WordPress also allows the users to optimize their websites as per the SEO guidelines which helps them to increase the search engine rankings of their websites.
4. Support from Huge WordPress community
WordPress is an open source platform and developers from around the world are constantly working to improve it. Therefore WordPress has created a huge open source developer community which interacts with each other through internet forums, groups and networks. These communities often organize online and physical meetings among the members. You can learn so many things by becoming member of these communities. Also while doing WordPress development if you face any issue or problem you can ask in these forums or communities and resolve it immediately. Hence you will get lots of support from WordPress community if you convert your HTML site into WordPress site.
We have discussed some benefits which you will get after converting your HTML website into WordPress. WordPress offers lots of features which a normal HTML site can’t. WordPress is also SEO friendly and if you are running a business then it will get more chances of growth under WordPress website as your website will be better managed and it will be highly customizable.
Jul 25, 2016 0
If you’re running your eCommerce website on Magento, then creating Magento community is the first step to attracting a good number of buyers and sellers on eCommerce platform. It helps to create your Magento marketplace efficiently. It is quite important to keep a healthy community both on and off your Magento site for keeping profits turning and your customers satisfied. It is better than creating a Facebook page or a blog as it offers a community based on user data and market trends.
So, if you’re involved into successful Magento E-commerce development, here is a list of few ideas to start building your Magento Community.
1. Brand Awareness
To make a successful online community brand awareness is critical. To begin, one can start with a blog, social media emails, etc. or you can even discover all the occasions for how to instruct your patrons or you can discover them. You should be able to persuade your buyers by emphasizing some of the possible advantages especially over competitors in your niche. It can be related to price, product variety, checkout process, etc.
All you can say is, Brand Awareness is one of the most obvious steps to build Magento community.
2. Make it Social
It is quite astonishing to believe that most of the marketplaces are not taking comprehensive benefits of social media channels. Despite being an excellent way to involve your marketplace, people are missing to make use of it. While utilising the social media pages one should make sure to utilize both the content aspects and advertising benefits of this growing medium.
After entering into the social media pool, make sure to set objectives, followers, conversation, etc. for your community. At the time of conceivable, it is best to include the products snapshots and promotional content. Visuals will grab more attention of the customers to increase sales and interest among the buyers and sellers. So if you’re looking forward to offering memorable shopping experience, it is suggesting to increase your online community.
3. Offer Relevant Content
To survive in the community, your users expect a reason. So for regular updates, it is better to create a blog which should be updated regularly and must include a relevant topic for community members. You may also focus on to create a forum on your marketplace or off-site.
4. Pay Attention
As the conversation is brewing, and community is thriving, be sure to what is working and what not. View your data for your marketplace and social media channels where the visitors are incubating, how they’re navigating the site, etc. You may use this data to assist you frequently and improve on marketing and content strategies. This will help you drive better results.
5. Buyer and Seller Benefits
A community can always grow with the loyalty and trust of the customers. This can further be increased by fostering a conversation across social media and can utilise loyalty programmes and buyer and seller benefits in establishing a community. This is similar to emails to excel in sellers or a community informing them of forthcoming products, holiday promotions, exclusive discounts, etc.
Magento is not tailored to your needs, in fact, it provides all options to offer a perfect platform for its users. It has well flexible framework system to get maximum out of your online store. All you need to understand is that running Magento, cost a considerable amount of capital is worth investing or not to create a voluminous e-commerce activity.